10 Mistakes New Amazon Sellers Shouldn't Make
Anybody can make mistakes, especially first-time sellers who wish to build a profitable e-commerce business for themselves. Mistakes are ok during the beginning stages, but they shouldn't be repeated multiple times. Learning from mistakes should be your ultimate goal in every aspect of life. As a seller on Amazon, there are a number of things that you can do to prevent loss in your business. Below is a list of mistakes new Amazon sellers should avoid in order to get ahead of competitors.
1. Ignoring the competition
Reviews play an important part in determining whether your product has serious competition or not. With the help of an Amazon Product Research Tool, you can find out if the top sellers have greater than 100 reviews which might mean that the product is too competitive for new sellers. When you respect the competitiveness in the market you save yourself from a potential financial loss.
2. The most Costliest mistake
The first rule of selling products on Amazon is to know mistakes that can burn a hole in your pocket. So delivering inventories to the fulfillment centers instead of warehouses is the most expensive mistake one can make. Amazon is a trillion dollar company and just like the technology of Amazon product research tools, they have advanced software and technology available to track down your mistakes. So if you don’t want your seller account to be suspended make sure you are selling the products by their rules.
3. The risk of supplier failure
One of the common mistakes every new seller on Amazon commits is that they fail to vet their supplier properly and that increases the risk of supplier failure. So it is imperative that you look for suppliers that are trusted by other businesses as well. Now there are all-in-one platforms for sellers where you can check the performance history of suppliers along with added benefits of Amazon product research tool, product tracker and other Amazon tools for sellers.
4. Violating Amazon’s policies
If you break certain rules, or violate Amazon’s Terms of Service then Amazon can and will shut your account down. Trying to have multiple seller accounts is one of those violations one usually makes when registering for a Seller Account that doesn’t suit their needs. So make sure you understand Amazon's policies at first before doing an in-depth research on Amazon’s product tracker.
5. Amazon price mistakes
There are lots of problems with mispricing your products. While overpricing will influence your product listings in a bad way and under-pricing will keep your profits at a bare minimum. Apart from Amazon’s product tracker tools, you can also use Amazon’s real time repricer software to prevent these product prices from going out of control.
6. Overlooking Customer’s pain points
Remember you’re not selling your product rather you are providing solutions to customers with your product. Thus whenever you’re using Amazon product research tool and Profit Finder For Seller to figure out your product niche, make sure you evaluate customer’s pain points through reviews and comments. Once it’s done, you can look for ways to improve your product.
7. Over ordering stocks
Much first-time Amazon sellers make the mistake of stocking their products in case there’s high demand. This particular mistake will not only cost you big bucks but also comes with added challenges. You can visit the company website of Sellgo and use their product tracker to monitor your sales and then decide whether you need to order more or not.
8. High shipping cost
Every customer prefers free shipping, especially in case Amazon and their prime customers. So being a new Amazon seller when you charge too much for shipping then you not only create a bad impression on your customers but also harm the feedback and bring the product rating down with it.
9. The path of shortcuts
You will have trouble getting your products on Amazon if you take the shortcut of buying GTINs (barcodes) from a third party instead of Amazon’s recommended barcode distributor. Other shortcuts such as rushing product research and poor listing optimization will hinder the branding of your product properly.
10. Not using Amazon PPC
Avoiding the built-in advertisement system of Amazon will cost you the initial boost of sales. By enduring a little to no cost you can use Amazon’s PPC to place and advertise your product for loads of customers. This will market your product to different segments of customers and generate sales.
Conclusion
With many policies, guidelines, and requirements for selling on Amazon, it is hard to keep track of such mistakes. So go over these above points on a regular basis to create an error free business.
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